Friday, March 4, 2011

Why HT made a difference in lead up to International Women's Day


International Women's Day is on 8th March
Instead of a distinguished panel choosing an appropriate candidate for HT Woman 2011 award (probably in a closed meeting room), the reputed English newspaper opened the process of nomination and selection to its readers (at least in UP state of India). There might be others who might have done better, but let me share this example I know of, how participation, representation and ownership is so key in this era powered by social media.